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The IRAYA Story

Modest, elegant fashion tailored for everyday confidence.

IRAYA was founded on a simple promise: modest clothing should feel comfortable, graceful, and beautifully made. From authentic Turkish crepe to our 7-day easy size exchange, we design outfits you will love wearing time and again.

Neat cuff stitching and Turkish crepe fabric detail on an Iraya abaya
Why We Started IRAYA

Because your comfort and confidence come first.

For years, shopping for modest fashion in Pakistan presented compromises. Fabrics were often synthetic and uncomfortable in warm weather, see-through in daylight, or bought with the worry that if the size was wrong, it could not be exchanged.

We created IRAYA to give Pakistani women a better choice. Every abaya, co-ord set, and hijab is crafted from authentic Turkish crepe, Medina silk, and soft washed denim that fall with a graceful weight and zero cling.

Every order is hand-inspected, steam-pressed, and neatly packed in our Islamabad studio before being dispatched directly to your doorstep anywhere in Pakistan.

Our Standards

What Makes Every IRAYA Outfit Special

Four simple promises behind every piece we tailor.

Authentic Turkish Crepe

Carefully chosen Turkish crepe with a natural, flowing drape. Light and breathable in warm Pakistani weather, and completely opaque without requiring an extra inner slip.

Neat, Durable Stitching

Every seam is enclosed cleanly on the inside so it won’t irritate your skin or fray. Finished with comfortable, wudhu-friendly cuffs for effortless daily wear.

7-Day Easy Size Exchange

Size or length not quite right? You can exchange it within 7 days of delivery. We make the process simple so you can shop online with complete peace of mind.

Friendly WhatsApp Help

No automated chatbots. Real team members on WhatsApp (+92 321 7178969) ready to help you choose the right size, length, and colour for your height.

Customer Promise

Our 7-Day Easy Exchange Policy

We take full pride in every outfit we send out. If you need a different size, length, or colour, simply contact us within 7 days of delivery and our team will guide you through a smooth exchange.

Quick Size Exchanges

Direct exchange handled promptly by our Islamabad team

Defect Protection

100% courier coverage both ways if an item has any defect

Fast Processing

Replacement parcels dispatched within 2 to 4 working days

Get in Touch

We Are Here to Help

Have questions about sizing, fabric weight, or delivery times? Message us on WhatsApp and we will be happy to assist you.

Orders inspected & dispatched from Islamabad, Pakistan.